https://app.polymet.ai/preview/page/9a2e9577-01f5-43de-8ced-f7d0f932064c

1. Product Overview

Product Name: GlobeReal

One-line Description: A blockchain platform enabling tokenized investment in luxury real estate, offering fractional ownership, liquidity, and global access for ultra-wealthy investors.

Problem Statement: Luxury real estate investment is hindered by high capital requirements (often $1M+ per property), illiquidity (sales can take 6-12 months), and limited access for investors outside major markets. Due to these barriers, only 10% of high-net-worth individuals engage in fractional ownership.

Target Market: Ultra-wealthy individuals (net worth $10M+), family offices, and institutional investors aged 30-60 seeking alternative, high-value investment opportunities.

Key Value Proposition: GlobeReal provides fractional ownership of luxury properties, instant liquidity through token trading, and secure, transparent access to global real estate markets via blockchain technology.

2. Discovery & Research

2.1 Market Analysis

Market Trends:

• The global real estate tokenization market is projected to grow from $1.5 billion in 2023 to $16.3 billion by 2030 (CAGR of 40.6%).
• Blockchain adoption in finance is accelerating, with 60% of institutional investors exploring tokenized assets.
• Luxury real estate remains a $1 trillion+ market, with demand for fractional ownership rising among younger high-net-worth individuals (30-45 years).
• Investors increasingly seek liquidity and diversification, with alternative investments growing at a 15% CAGR.

Market Opportunity:

• Only 10% of ultra-wealthy investors currently use fractional ownership models.
• 70% of high-net-worth individuals are interested in blockchain-based investments (PwC, 2023).
• Luxury real estate transactions total $200 billion annually, yet liquidity remains low (average hold period: 5-10 years).